What are You Looking for?

How to List a Bounty Reward Campaign and Attract Affiliates

bounty reward

Requirements needed to list a Bounty Reward

1. Product & Pricing Details

  • Product Name – Your digital product’s full name
  • Product Type – What you’re selling:
    • Online course
    • Template or resource pack
    • Software or app
    • Coaching program
    • Membership or subscription
    • Digital downloads

Pricing Structure:

  • Current Price – What customers pay now
  • Discount Tiers – Any planned promotions or pricing variations
  • Affiliate Commission – Set either:
    • Percentage per sale (e.g., 30% commission)
    • Flat amount per sale (e.g., ₦5,000 per purchase)

Campaign Goal:

  • Sales Target – Your objective (e.g., 2, 10, 50, 100, 500, or 1,000 sales during the campaign period)

2. Bounty Rewards & Performance Milestones

Tiered incentives that motivate affiliates to push harder:

Reward Structure (Example):

  • 10 sales = ₦10,000 bonus
  • 50 sales = ₦75,000 bonus
  • 100 sales = ₦200,000 bonus + exclusive feature or recognition

Clear Milestones:

  • Define specific achievement levels so affiliates know exactly what they’re working toward
  • Make each tier feel attainable yet rewarding

3. Product Location & Access

Where to Find Your Product:

  • Platform Name – Where your product is hosted:
    • Your own website
    • Expertnaire
    • Selar
    • Stakecut
    • Other marketplace
  • Direct Product Link – Exact URL to your sales page
  • Search Instructions – If you have multiple products, explain how to find this specific one:
    • Search terms
    • Category location
    • Unique product code

4. Target Audience & Promotion Rules

Your Ideal Customer:

  • Audience Profile – Describe who needs this product:
    • Demographics (age, location, occupation)
    • Pain points they’re experiencing
    • Goals they want to achieve
    • Example: “Nigerian entrepreneurs ages 25–40 who want to start a social media agency”

Approved Marketing Methods:

  • Allowed Traffic Sources – Where affiliates can promote:
    • TikTok organic content
    • Instagram Reels and posts
    • YouTube videos
    • Email marketing lists
    • Twitter/X threads
    • WhatsApp status updates
    • Blog articles

Prohibited Tactics:

  • Disallowed Traffic – Set clear boundaries:
    • No brand bidding on Google Ads
    • No fake followers or bot engagement
    • No incentivized traffic (paying people to sign up)
    • No spam or unsolicited DM blasting
    • No misleading claims

Messaging Guidelines:

  • Positioning Notes – Key angles affiliates should emphasize to maintain your brand integrity and keep promises accurate

5. Affiliate Resources & Support

Access Requirements:

  • Join Method – Choose one:
    • Free to join e.g., (anyone can become an affiliate)
    • Paid access e.g., (must purchase the affiliate account on Selar first to promote it)

Tracking System:

  • Link Assignment – Explain how affiliates will receive:
    • Unique tracking links
    • Personalized coupon codes
    • Dashboard access

Marketing Materials (Critical for Success): Provide affiliates with ready-to-use promotional assets:

  • Video Content – 3 to 6 promotional videos showcasing:
    • Product value and benefits
    • Transformation or results
    • Your teaching style or product interface
  • Written Content:
    • Sales page copy excerpts
    • Headline ideas
    • Social media caption templates
  • Visual Assets:
    • Product mockups
    • Course screenshots
    • Banner images
    • Graphics for social sharing
  • Social Proof:
    • Customer testimonials
    • Case study screenshots
    • Success story highlights
    • Before/after results

Selling Points:

  • Key Benefits – Provide bullet points explaining:
    • What makes your product unique
    • Why it’s easy to sell
    • The main transformation customers experience
    • Your unique mechanism or approach

6. Verification & Payout Rules

Bounty Claim Requirements:

  • Minimum Sales – How many verified sales needed to qualify for each bounty tier
  • Clean Sales Only – No chargebacks or refunds allowed on counted sales
  • Timeframe – Campaign duration within which sales must occur

Verification Process:

  • Tracking Method – How OwoDaily will confirm sales:
    • Dashboard screenshots from affiliates
    • Backend admin access
    • Automatic reporting integration
    • Sales report exports

Financial Policies:

  • Refund Window – Your refund policy period (e.g., 7, 14, or 30 days)
    • Determines when commissions and bounties are safe to release
    • Protects against refunded sales

7. Support & Management

For Affiliates:

  • Support Contact – Where affiliates can get help:
    • Email address
    • WhatsApp number
    • Response timeframe
  • Available for questions about the product, requesting new creative assets, or troubleshooting

For OwoDaily:

  • Campaign Manager – Designate the person responsible for:
    • Reviewing and approving affiliate applications
    • Monitoring campaign performance
    • Verifying final sales numbers
    • Confirming bounty winners and payouts
  • Include: Name, contact information, and availability hours

Ready to Scale Your Sales?

With these details in place, you’re ready to launch your Bounty Campaign and activate a motivated army of affiliates who’ll help you hit your sales goals. OwoDaily will manage the affiliates, track performance, and ensure top performers get their well-earned rewards.

Have questions? Our team is ready to help you structure a campaign that drives serious results.